Some of our Partners
The pace of change is quicker than it's ever been and it will not be as slow as it is now. With disruption everywhere brands need entrepreneurial courage, strategies for re-invention and the internal operations to drive change throughout the organisation.
An answer to managing constant change and finding new sources of growth is building relationships with start-ups as they reframe business challenges and mitigate the risks associated with building new solutions.
For us at Publicis Media we believe in the power of start-ups to transform our own and our clients' business. We achieve this by creating future-facing partnerships and a relentless test & learn mentality. This is at the heart of NextTECHnow - a fully managed service for clients to collaborate with emerging technology companies drawing on our scale, network, talent and activation expertise.
Disruption comes in many forms - as do the possible solutions for business transformation. NextTECHnow is making it our mission to help clients innovate through executing partnerships that create value for both their business and the start-up marketplace.
700+ start-ups assessed
160 official partners
230 UK client Funded Projects
32 client innovation events
110 brands activated
£3.5m+ of projects with partner start-ups ($2m Rest of the World)
85% Client Repeat Rate
Jim Kite
Head of NextTECHnow
Ben Fraser
Associate Director NextTECHnow
Lily Watts
Senior Executive NextTECHnow
April 24th, 2018
VRARA Netherlands & VRX Rising Stars First Edition 2018 sponsored by NextTECHnow
February 27th, 2018
The Body Shop picks media agency for Singapore market
December 11th, 2017
Publicis’ NextTECHnow has paired start-ups with its clients 100 times in the UK
June 19th, 2017
5 VIVATech start-ups brands need to know about
November 3rd, 2016
Publicis Media Singapore looks to better connect agency brands to startups
November 3rd, 2016
Publicis Media’s NextTECHnow makes Singapore Debut
October 29th, 2016
Why the ad industry needs to move beyond hackathons and work harder at startup relationships
July 1st, 2016
Publicis Groupe reveals the startups it will be backing in Publicis90 initiative
Felix the Cat VR Experience
Aussie Hair Influencer Campaign
Doom Bar CSR Initiative
#EndPeriodPoverty Campaign
Nespresso: A Milky World
Lidl E-Coupon Landing Pages
Costa Coffee and Immersive Ads
The VISA Everywhere Initiative
Halloween Influencer Campaign
UBS HNWI Research Piece
The NextTECHnow programme is proving to be a fantastic bridge between start-ups and major brands. What's nice is that it's more than just a talking shop - Publicis Media are putting proper resources into the initiative and we're already seeing great results from our involvement.
Jonathan Grubin, |
 |
It's great to see Publicis Media going above and beyound for their clients, with NextTECHnow hunting breakthrough opportunities amongst the diverse and vibrant London startup ecosystem.
Adam Stamper, |
 |
Publicis Media is definitely seen to be the agency that has an "open door" policy with the startup community.
Rowly Bourne, |
 |
NTN have been instrumental in developing our partnership with Publicis - their knowledge spans everything from the media industry as a whole to specific clients and internal processes, too - all of which is invaluable to any media startup! Thanks for all of your help 🙂
Liam Rushforth, |
 |
NTN have helped us grow our augmented reality creative platform from an early stage, by introducing us to the right brand clients. They invited us to pitch to their internal agencies, but also directly to some of their biggest clients, and they managed the communication process clearly and effic... more
David Ripert, |
 |
The NextTECHnow initiative offers the start-up marketplace to update the industry on the latest innovation and new technology. The partnership with NTN has provided multiple opportunities for Takumi to highlight how influencer marketing can service within digital and we’ve thoroughly enjoyed the positive working relationship had so far.
Sophie Green, |
 |
The NextTECHnow programme is proving to be a fantastic bridge between start-ups and major brands. What's nice is that it's more than just a talking shop - Publicis Media are putting proper resources into the initiative and we're already seeing great results from our involvement.
Jonathan Grubin, |
|
It's great to see Publicis Media going above and beyound for their clients, with NextTECHnow hunting breakthrough opportunities amongst the diverse and vibrant London startup ecosystem.
Adam Stamper, |
|
Publicis Media is definitely seen to be the agency that has an "open door" policy with the startup community.
Rowly Bourne, |
|
NTN have been instrumental in developing our partnership with Publicis - their knowledge spans everything from the media industry as a whole to specific clients and internal processes, too - all of which is invaluable to any media startup! Thanks for all of your help 🙂
Liam Rushforth, |
|
NTN have helped us grow our augmented reality creative platform from an early stage, by introducing us to the right brand clients. They invited us to pitch to their internal agencies, but also directly to some of their biggest clients, and they managed the communication process clearly and effic... more
David Ripert, |
|
The NextTECHnow initiative offers the start-up marketplace to update the industry on the latest innovation and new technology. The partnership with NTN has provided multiple opportunities for Takumi to highlight how influencer marketing can service within digital and we’ve thoroughly enjoyed the positive working relationship had so far.
Sophie Green, |
|
The partnership with NextTECHnow helped us bring the innovation and entrepreneurial mindset we encourage in the teams. Through an event in which we got to know high level start-ups and started test and learn projects, we could immediately see the benefits to the marketing teams, to the brands and to the company as a whole.
Nathalia Jordao |
 |
We wanted to find some innovative and different ways to entertain our consumers in a bar setting. After going to a NextTECHnow speed dating session, I got connected with Poplar, an augmented reality specialist start up. We were able to create a whole browser led AR experience with a short turn a... more
Lizzy Yeo, |
 |
I had a lot of proactive feedback from the marketing teams telling me how much they enjoyed the session / how much their minds were opened / how they feel challenged that we’re currently really not stretching ourselves with our comms – so overall a huge tick.
Susie Thompson, |
 |
We are extremely pleased with the results of the IMAX SPECTRE media campaign that MediaVest orchestrated for us. Working with the agency’s NextTECHnow team allowed us to harness an innovative tech partner that could provide us with the capabilities to curate and leverage IMAX attendee’s social p... more
Ben Caunter, |
 |
We have been hugely impressed with the NextTECHnow initiative. Through a series of meetings with their startup partners they have inspired and challenged us to thinking differently. But they go far beyond just matchmaking – they present real tech solutions and then support and drive the integratio... more
Stuart Renshaw, |
 |
The partnership with NextTECHnow helped us bring the innovation and entrepreneurial mindset we encourage in the teams. Through an event in which we got to know high level start-ups and started test and learn projects, we could immediately see the benefits to the marketing teams, to the brands and to the company as a whole.
Nathalia Jordao |
|
We wanted to find some innovative and different ways to entertain our consumers in a bar setting. After going to a NextTECHnow speed dating session, I got connected with Poplar, an augmented reality specialist start up. We were able to create a whole browser led AR experience with a short turn a... more
Lizzy Yeo, |
|
I had a lot of proactive feedback from the marketing teams telling me how much they enjoyed the session / how much their minds were opened / how they feel challenged that we’re currently really not stretching ourselves with our comms – so overall a huge tick.
Susie Thompson, |
|
We are extremely pleased with the results of the IMAX SPECTRE media campaign that MediaVest orchestrated for us. Working with the agency’s NextTECHnow team allowed us to harness an innovative tech partner that could provide us with the capabilities to curate and leverage IMAX attendee’s social p... more
Ben Caunter, |
|
We have been hugely impressed with the NextTECHnow initiative. Through a series of meetings with their startup partners they have inspired and challenged us to thinking differently. But they go far beyond just matchmaking – they present real tech solutions and then support and drive the integratio... more
Stuart Renshaw, |
|